Synopsis

This romantic-drama is based around an indian version of the Chris Tarrant hosted show; 'Who wants to be a millionaire'. A mumbai teen is unexpectedly arrested as he is accused of cheating for winning the grand prize of one million rupees. As he is interrograted and questioned as to how he knew the answers to each question, the audience witness flashbacks surrounding his life-story which explain how we knows every answer on the show. He originally went on the show in hope of finding his friend lost at childhood who he knows watches the show. Ultiimately she becomes his lover when she tunes in and sees him on the show.

Marketing Materials

-trailer
-posters
-Internet ads
-adverts on channel 4 and film 4
-tag lines
-website
-billboards
-interviews (press junket)



This trailer will atrract audiences attention as it names and pictures many well known production companies and awards inwhich this film is affliated with. The effect of this is that viewers will link previous work of these production companies qith the film, increasing there expectations of the picture.

The text in the trailer also uses the technique of rhetoric, asking the audience questions, making them feel involved in the film before they've even watched it. This will help engage the audiences attention aswell as make them feel included in the game show.

Throghout the trailer comments from well known magazines and newspapers are shown, increasing expectations of the film ahead.

Exibition

The amount a film makes in it's opening weekend at the box office is highly important.
Slumdog millionaire made $337,417,293 at the box office and this figure is still increasing.

This film is now available under many forms:

• Dvd
• Internet Download
• Blu-ray

Production

• The set budget for slumdog millionaire was $15.1 million and was not intially inteded to be as huge a hit a it has been.
  



• It was financed by film 4 and Celador Films.
  (Celador films have made films such as; The Decent, The Box and Doomsday)

• The film was produced by Celador Films, Film 4 and Pathe

Distribution

Slumdog millionaire was distributed by the following theatrical distributors:

Fox Searchlight Pictures (2008)- USA

Warner Bros. Pictures (2008) USA

International Film Distributions consultants (2008-2009) NON USA

There were also many home distributors, of which include:

20th century fox home entertainment

ablo (romania)

argentina video home

audio visual enterpresies

bazuca films

bontonfilm

castello lopes multimedia

channel 4 televsion corporation

cineart- belguim and netherlands

edko films hong kong

europa filmes brazil

fs film oy- finland

gaga- japan

golden village pictures- singapore

home box office- usa

ipa asia pacific-thailand

icon film distribution-australia

lev films- isreal

lucky red- italy

mediasoft films -south korea

monolith plus- poland

monopole Pathe- switzerland

myndform- iceland

pathe distribution uk

pathe - france

phars film- middle east

Vertical Integration

Vertical Integration is when a parent company owns multiple companies across different stages of the film industry.
This film had a vertical integration , there are no signs of an horizontal integration